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Interviews:
(Some terminology and ideas)
Modified from Robert Inkster and Judith Kilborns
The Writing of Business
- The first step will be to clarify your goalswhat information
do you need to get?
- Then youll think about questions that will help you get that
information. Youll need to think about not only the content of
the questions, but how to ask the questions. Here are some ways
of thinking about questions:
- Open vs. closed questions. Questions
can range from very open-ended, "Tell me about yourself,"
(which may or may not get you work-related information) to very closed,
"Has your work life been good or bad" (which only offers one
of two options). A better option might be, "What are the two or
three things that have been most rewarding in your work life?"
Generally open-ended questions give your narrator more control and will
get you longer, more richly detailed responses, but require more effort
from both you, the researcher (in analysis), and your narrator. But
for an oral history interview, the difficulties of open, but focused,
questions are far outweighed by the rich data they provide.
- Primary vs. secondary questions. After the initial primary
question and response, you will often stumble onto an idea for which
youd like greater discussion and elaboration. (or occasionally,
your narrator will not have quite understood your question and will
give other or non-responsive information. You can simply restate the
question or probe further by saying things like, "Could you tell
me more about that?" At some points in the interview, you may want
to use some reflective questions that will mirror back to your
narrator what you think you are understanding to give her the opportunity
or correct misconceptions or elaborate on your conclusion. You may also
want to ask clearinghouse questions at the end of your interview
to fins d out if there is other important information that your questions
so far have not given your narrator a chance to discuss.
- Neutral vs. leading questions. Leading questions are those
that indicate the response that asker expects or prefers. For example,
"You wouldnt ever do that, would you?" is a question
that makes it very hard for your narrator to answer other than, "of
course not." Less obvious leading questions are like the closed
question above: "Has your work life been good or bad?" It
is a leading question because it offers only two choices, A or B, when
hundreds of other possibilities and combinations exist. Asking questions
about issues as if there are only two options would be leading your
narrator. "Did you work or stay home with your children?"
will not provide you with the rich data that would result from your
narrator fully describing her work lifein her own terms.
- Direct or indirect questions. Generally, a direct question
is the most efficient and effective. But sometimes, you may not want
to probe directly, often because you do not want your narrator to be
hurt or offended by your question. You can try to get at issues that
might be touchy by easing into them with a series of related questions,
or by asking the narrator to speculate about how other women of her
generation felt about this subjectthen moving to how her views
might differ from those of other women of her generation.
- Simple vs. complex questions. In general, a series of simple
questions is more effective than a complex question. The more detailed
or complex your question, the more likely your narrator is to misinterpret
it, become confused, and give a non-responsive answer. Try to explain
as simply as possible what you are askingeven explaining vocabulary,
etc. if need be. Help your interviewee see the context in which you
are using words and ideas.
- Reproduction vs. evaluation questions. Thinking about your
questions along a continuum of reproduction vs. evaluation questions
will be helpful to you for this project. At certain points, particularly
early in the interview, you may be looking primarily for factual info
that the narrator can simply recall. At other points, you will be expecting
your narrator to interpret, translate, or evaluate information. If she
does not offer this, encourage it with your secondary questionsfollowing
up anecdotes with questions like, "What did you think about that?"
or "Were others experiencing these same difficulties/successes?"
Be sure you ask both kinds of questions.
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