OBS     A     B     C     D    RESPONSE

               1    -1    -1    -1    -1        45  
               2     1    -1    -1    -1        71  
               3    -1     1    -1    -1        48  
               4     1     1    -1    -1        65  
               5    -1    -1     1    -1        68  
               6     1    -1     1    -1        60  
               7    -1     1     1    -1        80  
               8     1     1     1    -1        65  
               9    -1    -1    -1     1        43  
              10     1    -1    -1     1       100  
              11    -1     1    -1     1        45  
              12     1     1    -1     1       104  
              13    -1    -1     1     1        75  
              14     1    -1     1     1        86  
              15    -1     1     1     1        70  
              16     1     1     1     1        96

note: This is just a listing of the data.  This is how you should
enter the data into your .dat file.  Since we will need to determine
factor effects you must use -1 and +1 to denote the low and high
levels of a particular factor.

                             T for H0:   Pr > |T|  Std Error of
Parameter        Estimate   Parameter=0              Estimate

INTERCEPT     70.06250000       9999.99    0.0001             0
A             10.81250000       9999.99    0.0001             0
B              1.56250000       9999.99    0.0001             0
A*B            0.06250000       9999.99    0.0001             0
C              4.93750000       9999.99    0.0001             0
A*C           -9.06250000      -9999.99    0.0001             0
B*C            1.18750000       9999.99    0.0001             0
A*B*C          0.93750000       9999.99    0.0001             0
D              7.31250000       9999.99    0.0001             0
A*D            8.31250000       9999.99    0.0001             0
B*D           -0.18750000      -9999.99    0.0001             0
A*B*D          2.06250000       9999.99    0.0001             0
C*D           -0.56250000      -9999.99    0.0001             0
A*C*D         -0.81250000      -9999.99    0.0001             0
B*C*D         -1.31250000      -9999.99    0.0001             0
A*B*C*D        0.68750000       9999.99    0.0001             0

note: These are the parameter estimates output by SAS.  Recall, they
are actually one half the estimates.  When analyzing a 2^k factorial
(with only one replicate) you can construct a normal probability plot
of the effects.  Enter the effects (not the intercept) into a new data
set in SAS and construct a normal probability plot.

                    OBS    EFFECT    BOOKEST

                      1     A         21.625
                      2     B          3.125
                      3     AB         0.125
                      4     C          9.875
                      5     AC       -18.125
                      6     BC         2.375
                      7     ABC        1.875
                      8     D         14.625
                      9     AD        16.625
                     10     BD        -0.375
                     11     ABD        4.125
                     12     CD        -1.125
                     13     ACD       -1.625
                     14     BCD       -2.625
                     15     ABCD       1.375

         Plot of EXPECTED*BOOKEST.  Symbol used is '*'.
 
         --+---------+---------+---------+---------+---------+---
       2 +                                                      +
         |                                                      |
         |                                           * A        |
EXPECTED |                                      * AD            |
         |                                    * D               |
         |                         *     * C                    |
         |                       **                             |
       0 +                       *                              +
         |                     **                               |
         |                    **                                |
         |                   *                                  |
         |                  *                                   |
         |   * AC                                               |
         |                                                      |
      -2 +                                                      +
         --+---------+---------+---------+---------+---------+---
          -20       -10        0        10        20        30
 
                                 BOOKEST

note: My SAS program explains how to get this output.  We see from the
normal probability plot that effects A, C, D, AC, and AD do not lie
along the straight line determined by the other factors.  Thus, we
declare all these other factors non-significant.  The "refined" model
will contain only A, C, D, AC, and AD.  We next fit the "refined"
model and get residuals so that a complete residual analysis can be
performed.

                      General Linear Models Procedure

Dependent Variable: RESPONSE   

Source                  DF    Sum of Squares   F Value    Pr > F
Model                    5     5535.81250000     56.74    0.0001
Error                   10      195.12500000
Corrected Total         15     5730.93750000

                  R-Square              C.V.       RESPONSE Mean
                  0.965952          6.304793          70.0625000

Source                  DF       Type III SS   F Value    Pr > F

A                        1     1870.56250000     95.86    0.0001
C                        1      390.06250000     19.99    0.0012
D                        1      855.56250000     43.85    0.0001
A*C                      1     1314.06250000     67.34    0.0001
A*D                      1     1105.56250000     56.66    0.0001

Observation          Observed         Predicted          Residual
                       Value            Value  

      1           45.00000000       46.25000000       -1.25000000
      2           71.00000000       69.37500000        1.62500000
      3           48.00000000       46.25000000        1.75000000
      4           65.00000000       69.37500000       -4.37500000
      5           68.00000000       74.25000000       -6.25000000
      6           60.00000000       61.12500000       -1.12500000
      7           80.00000000       74.25000000        5.75000000
      8           65.00000000       61.12500000        3.87500000
      9           43.00000000       44.25000000       -1.25000000
     10          100.00000000      100.62500000       -0.62500000
     11           45.00000000       44.25000000        0.75000000
     12          104.00000000      100.62500000        3.37500000
     13           75.00000000       72.25000000        2.75000000
     14           86.00000000       92.37500000       -6.37500000
     15           70.00000000       72.25000000       -2.25000000
     16           96.00000000       92.37500000        3.62500000

note: From the above output we see that all the factors we
subjectively declared significant turn out to be statistically
significant as well.  Also, the fits and residuals are given.  They
are very close (only round off error) to those given in the table on
page 324.

              T tests (LSD) for variable: RESPONSE

   NOTE: This test controls the type I comparisonwise error rate 
         not the experimentwise error rate.

                Alpha= 0.05  df= 10  MSE= 19.5125
                    Critical Value of T= 2.23
              Least Significant Difference= 4.9212

   Means with the same letter are not significantly different.

             T Grouping              Mean      N  A
                              
                      A            80.875      8  1
                              
                      B            59.250      8  -1


              T tests (LSD) for variable: RESPONSE

   NOTE: This test controls the type I comparisonwise error rate 
         not the experimentwise error rate.

                Alpha= 0.05  df= 10  MSE= 19.5125
                    Critical Value of T= 2.23
              Least Significant Difference= 4.9212

   Means with the same letter are not significantly different.

             T Grouping              Mean      N  C
                              
                      A            75.000      8  1
                              
                      B            65.125      8  -1


              T tests (LSD) for variable: RESPONSE

   NOTE: This test controls the type I comparisonwise error rate 
         not the experimentwise error rate.

                Alpha= 0.05  df= 10  MSE= 19.5125
                    Critical Value of T= 2.23
              Least Significant Difference= 4.9212

   Means with the same letter are not significantly different.

             T Grouping              Mean      N  D
                              
                      A            77.375      8  1
                              
                      B            62.750      8  -1

                       Least Squares Means

     A    C      RESPONSE       Std Err     Pr > |T|   LSMEAN
                   LSMEAN        LSMEAN   H0:LSMEAN=0   Number

    1    1     76.7500000     2.2086478        0.0001     1
    1    -1    85.0000000     2.2086478        0.0001     2
    -1   1     73.2500000     2.2086478        0.0001     3
    -1   -1    45.2500000     2.2086478        0.0001     4

                Pr > |T| H0: LSMEAN(i)=LSMEAN(j)

                 i/j     1       2       3       4
                 1   .      0.0247  0.2887  0.0001
                 2  0.0247   .      0.0037  0.0001
                 3  0.2887  0.0037   .      0.0001
                 4  0.0001  0.0001  0.0001   .    

                    A-C-    A-C+    A+C+    A+C-
                    ----    ------------    ----

     A    D      RESPONSE       Std Err     Pr > |T|   LSMEAN
                   LSMEAN        LSMEAN   H0:LSMEAN=0   Number

    1    1     96.5000000     2.2086478        0.0001     1
    1    -1    65.2500000     2.2086478        0.0001     2
    -1   1     58.2500000     2.2086478        0.0001     3
    -1   -1    60.2500000     2.2086478        0.0001     4

                Pr > |T| H0: LSMEAN(i)=LSMEAN(j)

                 i/j     1       2       3       4
                 1   .      0.0001  0.0001  0.0001
                 2  0.0001   .      0.0489  0.1405
                 3  0.0001  0.0489   .      0.5364
                 4  0.0001  0.1405  0.5364   .    

                    A-D+    A-D-    A+D-    A+D+
                            ------------    ----
                    ------------                             

note: The graphical displays indicate that the combinations A+C- and
A+D+ are statistically different from the rest of the combinations. 
Thus, it would seem reasonable to recommend setting factors A and D at
the high levels and factor C at the low level.  The same
recommendation was obtained using profile plots in the text book.

 Plot of EXPECTED*RESID='*'.        Plot of STDRESID*FIT='*'.
 
         -+--------+--------+-             -+-----+-----+-----+-
       2 +                   +           2 +-------------------+
         |                   |             |          *        |
         |              *    |             |                   |
EXPECTED |            *      |    STDRESID |      *         *  |
         |            *      |             |          *       *|
         |           *       |             |  *      *         |
         |          **       |             | *                 |
       0 +        * *        +           0 +                   +
         |        *          |             | **   *           *|
         |        *          |             |          *        |
         |     * *           |             |                   |
         |   *               |             |         *         |
         |   *               |             |                   |
         |                   |             |          *     *  |
      -2 +                   +          -2 +-------------------+
         -+--------+--------+-             -+-----+-----+-----+-
         -10       0       10              40    60    80   100
 
                 RESID                              FIT
W:Normal 0.954 Pr<W 0.542 
NOTE: 2 obs hidden.
 
 
   Plot of STDRESID*A='*'.           Plot of STDRESID*C='*'.
 
         ---+------------+---              ---+------------+---
       2 +------------------+            2 +------------------+
         |  *               |              |               *  |
         |                  |              |                  |
STDRESID |               *  |     STDRESID |               *  |
         |  *            *  |              |  *            *  |
         |  *            *  |              |  *               |
         |  *               |              |  *               |
       0 +                  +            0 +                  +
         |  *            *  |              |  *            *  |
         |  *               |              |               *  |
         |                  |              |                  |
         |               *  |              |  *               |
         |                  |              |                  |
         |  *            *  |              |               *  |
      -2 +------------------+           -2 +------------------+
         ---+------------+---              ---+------------+---
           -1            1                   -1            1
 
                  A                                 C
 
NOTE: 3 obs hidden.               NOTE: 5 obs hidden.
 

   Plot of STDRESID*D='*'.
 
         ---+------------+---
       2 +------------------+
         |  *               |
         |                  |
STDRESID |  *            *  |
         |               *  |
         |  *               |
         |               *  |
       0 +                  +
         |  *            *  |
         |               *  |
         |                  |
         |  *               |
         |                  |
         |  *            *  |
      -2 +------------------+
         ---+------------+---
           -1            1
 
                  D
 
NOTE: 4 obs hidden.