Business 789

Spring 2008 Syllabus

What is strategy?

Term project

The strategist

MacArthur and the Phillipines case

Project teams

Chapter 3

External analysis; core competence

WFNX-101.7 FM case

Generic business-level strategies

Generic corporate-level strategies and "punctuated equilibrium"

Natura case

Global strategies; Exam 1 study guidelines

"Crafting" strategy; "Structuring" organizations

Machine and diversified configurations

TV Asahi Case

Entrepreneurial configuration

Innovative and professional configurations

Canon case

"Managing otherwise"; Exam 2 study guidelines